Ian Ziering, former star of the hit television series “Beverly Hills, 90210,” and who participated in the fourth season of ABC’s American version of “Dancing with the Stars,” visited The Beauty Lounge at Magnolia, a salon located at 1375 Park Avenue in Cranston, to help them launch an anti-aging skin care product line last week.
He was there for more than two hours chatting with fans and meeting customers as they received demonstrations, although he was scant on information when it came to the product that he claims “helps me maintain a youthful appearance and a level of health and wellness that I know will help me die young but late in life.”
Ziering said the product is the latest in anti-aging technology and is being marketed by a billion dollar international company, which he did not disclose.
“I’m very excited to be here endorsing the products because there is a benefit to the people who use it. That’s why I use it myself. It’s the best kept secret in Hollywood and when people ask me about it, I tell them,” he said.
Ziering has been using the anti-aging products for at least two and a half years and described the treatment as a galvanic spa. In other words, the process involves the release of mild electro currents, or positive and negative ions, to help rejuvenate skin, redistribute energy and restore natural electrical pathways.
“It basically goes to the lower level of your skin and takes out the impurities,” said Jennifer DelAngelo, an executive representing the skin care company.
Gina Merolla, who received a treatment on half her face, noticed a difference after using the product.
“It really brightened the area around my eye,” she said.
Treatments are performed at the salon. Currently, the salon is running a special at $99 for a series of five sessions. Additionally, products are available for purchase in-store and start at $15.
“You’ll see visible results,” said Christine St. Hilaire, who co-owns the salon with Angela Manzo. Manzo added, “It’s great [if] you’re going to a wedding or a class reunion.”
Also, the women were overjoyed that Ziering stopped by. They said it created quite the stir.
“Everyone is really excited about it and he has been dancing around the salon with everyone,” St. Hilaire said. “He believes in the product so he came all the way from Los Angeles to Lil’ Rhody to help us launch it.”
Ziering, who was born in Newark, N.J. and raised in West Orange, N.J., said last week marked the first time he’s stopped in Rhode Island, though he’s driven through a few times on his motorcycle.
“It’s a beautiful part of the country,” he said of the northeast. “I love seafood so I’m hoping to find a good lobster roll around here. Lobsters look more like crickets in California.”
Since his days on “90210,” Ziering remains good friends with his fellow cast mates, including Luke Perry, David Austin Green, Jason Priestley, Jennie Garth and Gabrielle Carteris.
“We worked together for 10 years so we became like a family,” he said. “I didn’t have any family in California when we were filming so they were like brothers and sisters to me.”
Ziering moved to L.A. in 1989 for “90210,” which premiered in 1990. He starred in the show as the fun-loving Steve Sanders until its conclusion in 2000.
When the show came out with a spin-off in 2008, complete with a new cast, Ziering was asked to appear on a few episodes. However, he decided against it.
“They didn’t have a story line that was worth it for me to resurrect Steve Sanders,” he said. “To me, he’s a classic.”
Through the years, he’s produced and directed shows and appeared on television series such as “Guiding Light,” “JAG,” “What I Like About You,” and “The Doctors.” In 2007, he was a celebrity dancer on “Dancing with the Stars.”
“It was an incredible experience,” Ziering said.
He also starred in Adam Sandler’s latest film, “That’s My Boy,” as well as played the role of the father in the American Girls Doll movie, “McKenna Shoots for the Stars.” At the moment, he’s shopping a surprise wedding proposal show.
Aside from show business, he’s playing the role of a father at home, too, as he and his wife of two years, Erin, have a 15-month-old daughter, Mia.
“I’m a lucky guy,” he said, showing salon employees and customers a photo of his family.
When he’s not working, Ziering enjoys spending time with his family and teaching Mia to swim.
“It’s my greatest joy to see her jump in my arms and just revel in the water,” he said.
As they listened to him talk about his family, they all agreed with Manzo as she said, “he’s so nice and down to earth.”
For receptionist Pamela Montella, she was “thrilled to death” to meet Ziering.
“I couldn’t believe he was coming,” she said. “I watched ‘90210’ for years and I still watch the reruns. He’s so nice in person – and still handsome. He has a great personality.”
In addition to the galvanic treatments, The Beauty Lounge at Magnolia offers customers basic hair services, including waxing, as well as eyelash and hair extensions, makeup applications and lessons, hand treatments, foot treatments, facials and therapeutic massages.
To find out more about their services, visit the salon or call 944-4844.
Editor’s Note: Nu Skin Enterprises, Inc. makes the anti-aging products. More information on Nu Skin can be found at nuskin.com.